How To Create a Go-To-Market Framework

Picture of Rogue Marketing Rogue Marketing Aug 2, 2017 10:05:57 AM

Marketing Strategy Business Growth

In this episode of the Internet Marketing Podcast, Andy is joined by the Managing Partner of Rogue Marketing James Loomstein, to talk about the principle of creating a Go-to-Market-Framework. He starts off by introducing Rogue and gives us a brief insight into what they are doing.

Next, they move on to discuss the following questions:

  • Why companies need to think about marketing systems and not tactics
  • Why it is important to focus on the attention of the consumer
    • The methodology towards understanding the focus of your customer
  • The market framework evolved by James.
  • The go to market framework – with details

Check out the full podcast on SiteVisibility.co | Creating a Go-To-Market Framework with James Loomstein
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